'We just figured having an AI day would be appropriate': how the National Day Calendar founder bypassed his own 30,000-application queue to make it happen | Tech Radar

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'We just figured having an AI day would be appropriate': how the National Day Calendar founder bypassed his own 30,000-application queue to make it happen

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It all started with an email. Someone was reminding me about the fast-approaching National AI Day. I never finished the email but quickly wondered, "National AI Day, is that really a thing?" It is, and I found the man responsible for it.

"We have about 30,000 applications a year for new national days. From that, we have a committee of people look at them," said National Day Calendar.com founder Marlo Anderson when I reached him by phone just two days before the big July 16th event.

National AI Day, though, did not follow that traditional route when it was designated a day on their calendar in 2025. Anderson told me he does a lot of AI work with the business and has been using AI for 20 years, so he did something slightly unusual.

"We just figured having an AI day would be appropriate," he said and admitted he did the designating.

It is not the normal process, though Anderson believes, but could not specifically recall, that people had suggested the day in the past.

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It is a big deal to get added. After all, National Day Calendar only adds a handful each year and, as Anderson admitted, some already believe they have too many "National Days" (he noted that he might be among that cohort, too).

Still, Anderson, who founded National Calendar Day in 2013, believes AI warranted it. He explained that it's already responsible for much of the "mundane process" work they do, including uploading the National Day Calendar's daily videos to a platform called Video Elephant. They were uploading 100 clips as he spoke to me. Doing it by hand would take two weeks. With AI, "just one day or two."

If we have an agentic AI that can handle that workload for us, we should probably do it. National Day Calendar Founder Marlo Anderson

If we have an agentic AI that can handle that workload for us, we should probably do it.

As for which AI platforms Anderson uses, he seems to spread it around, telling me that Claude is used for app development and website maintenance, Chat GPT Voice for brainstorming projects, and Gemini in National Day Calendar offices in North Dakota.

Anderson is a firm believer in the power and potential of AI for both his own work and as an agent for good in the world. Locally, he told me, "If we have an agentic AI that can handle that workload for us, we should probably do it."

National Day Calendar Founder Marlo Anderson (Image credit: National Day Calendar / Marlo Anderson)

When I asked abotu the AI backlash — a recent study found 40% of surveyed peopel are limiting use of AI — Anderson told me, "We talk about it all the time," but added, "We get backlash on National Cheese Sandwich Day and French Fry Day," which is to say, he's not sure if the backlash is any greater than for other oddball National Days.

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More seriously, Anderson is well aware of the debate about AI's impact on the environment but is also convinced the positives far outweigh the negatives.

"I also understand there’s a lot of benefit," like the ability to find medical cures. They're making, he told me, "remarkable progress right now" in medicine.

He then spun out an analogy about horses and cars. A million hours ago (in 1912), most people were still riding horses and, it turns out, they were pretty dangerous, too. Early cars, with the lack of traffic infrastructure, weren't much better, but "most people would agree a car is a better way to travel," he said, adding that we're currently "at the same crossroads with Artificial Intelligence."

Ultimately, Anderson's decision to create National AI Day was rooted in its current impact.

20 years from now, no one will know or talk about goat yoga, but 20 years from now, they will be talking about AI. Marlo Anderson

20 years from now, no one will know or talk about goat yoga, but 20 years from now, they will be talking about AI.

In 2025, "the conversation had heightened to a point where probably everyone knows about AI, at least in the US. Everyone is probably using it, whether they know it or not," he told me.

When goat yoga was a big thing, Anderson explained, they had a lot of requests to make it a day. "There's no day because we assumed it would be a fad [he was quick to add he’s sure it’s wonderful]. 20 years from now, no one will know or talk about goat yoga, but 20 years from now, they will be talking about AI."

So happy National AI Day. Feel free to celebrate on July 16 by using it, deriding it, or ignoring it altogether.

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A 38-year industry veteran and award-winning journalist, Lance has covered technology since PCs were the size of suitcases and “on line” meant “waiting.” He’s a former Lifewire Editor-in-Chief, Mashable Editor-in-Chief, and, before that, Editor in Chief of PCMag.com and Senior Vice President of Content for Ziff Davis, Inc. He also wrote a popular, weekly tech column for Medium called The Upgrade.

Lance Ulanoff makes frequent appearances on national, international, and local news programs including Live with Kelly and Mark, the Today Show, Good Morning America, CNBC, CNN, and the BBC.

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