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How to Watch Lenovo Tech World at CES 2026: Complete Event Guide
Lenovo's pulling out all the stops for 2026. For the first time in the company's history, their flagship Tech World conference isn't happening in some convention center ballroom. It's happening at the Sphere in Las Vegas, that massive LED-covered venue that's already become an icon on the Strip. According to Lenovo's announcement, the Sphere's advanced technology aligns with their vision for a groundbreaking event.
If you're curious about what the world's largest PC manufacturer is planning to announce, when it's happening, or how to tune in, you're in the right place. We'll walk you through everything you need to know about this year's Tech World event, from the exact broadcast details to what products and announcements are likely coming.
Lenovo CEO Yuanqing Yang will be front and center, and the company's already hinting that this won't be your typical tech conference experience. They're positioning this as a full spectacle, complete with a celebrity performance afterward. So whether you're a hardcore tech enthusiast or just curious about what Lenovo has cooking, here's your complete guide.
TL; DR
- Event Date & Time: Tuesday, January 6, 2026 at 8:00 PM ET (5:00 PM PT)
- Location: The Sphere in Las Vegas (livestreamed globally)
- How to Watch: Live on YouTube
- CEO Presentation: Yuanqing Yang will announce AI initiatives and product previews
- Entertainment: Gwen Stefani performing after the tech presentations
- Expected Announcements: AI-powered devices, potential new Motorola Razr, sports tech partnerships
Estimated data suggests that AI integration is the most likely area for enhancement, followed by improvements in the Legion Go S and ThinkBook Plus Gen 6.
Event Overview: Why Lenovo Chose the Sphere
The Sphere isn't just any venue. It's one of the most technologically advanced buildings on the planet, and Lenovo's choice to host their biggest annual event here speaks volumes about their ambitions for 2026. According to University of Cincinnati, the Sphere offers unmatched immersive experiences.
Built by MSG Entertainment and opened in late 2023, the Sphere has become synonymous with technological ambition. The venue features a massive LED exterior and interior screens, cutting-edge audio systems, and capacity for over 17,000 people. For context, most tech conferences max out at a few thousand attendees in traditional conference settings.
Lenovo's decision to use this venue specifically signals that they're not just announcing incremental updates. They're positioning their Tech World event as a major cultural moment, similar to how Apple uses theatrical venues for product announcements. The Sphere's immersive capabilities mean Lenovo can showcase technology in ways traditional presentation stages simply can't match.
The company has emphasized that this event will offer "a Tech World experience unlike anything CES has seen before." That's not marketing hyperbole when you're literally using one of the world's most advanced display systems. This is the kind of venue choice that tells you Lenovo is bringing something significant to the table.
What makes this particularly interesting for attendees is that Lenovo's decision to host at Sphere means they can create a more cinematic presentation than typical CES events. Rather than slides and standard presentations, Lenovo can use the venue's entire ecosystem to create an immersive brand experience. That's genuinely different from what competitors do at CES.
Estimated data shows Lenovo's AI-integrated laptops reaching full market availability by mid-2026, with gaming devices and Motorola phones following closely.
Event Details: Date, Time, and How to Watch
Let's get the logistics out of the way first, because honestly, getting the time zone right is half the battle.
Event Date: Tuesday, January 6, 2026 Event Time: 8:00 PM ET / 5:00 PM PT / 1:00 AM GMT (January 7) Duration: Approximately 90 minutes (based on previous Lenovo Tech World events) Venue: The Sphere, Las Vegas Livestream Platform: YouTube
The event will be livestreamed globally on Lenovo's official YouTube channel. If you've followed previous Lenovo announcements, you know they're reliable about starting on time and maintaining consistent broadcast quality. The stream should be available directly from their channel, and they'll likely post it on their website as well for easy access.
One thing worth noting: the January 6 date puts this event right at the beginning of CES week. CES officially runs from January 7-10, so Lenovo's essentially kicking off the conference with their event. This timing gives them a significant advantage because they'll capture media attention before other major announcements happen.
If you're on the West Coast, timing it for 5 PM PT means you can actually watch it during a normal evening without staying up until midnight. If you're in Europe or Asia, you'll need to decide if waiting until the middle of the night is worth watching it live or if you'd rather catch the replay the next morning.
Lenovo's usually good about making full recordings available shortly after the event ends, so you're not missing anything critical if live viewing isn't feasible. The major announcements will be covered extensively by tech media within hours.
Who's Running the Show: Yuanqing Yang and Lenovo Leadership
Yuanqing Yang, Lenovo's Chairman and CEO, will be hosting the event. Yang has been leading Lenovo since 2009, and he's built a reputation for being both a visionary and pragmatic about what the PC market actually needs. According to Georgia Tech's Ramblin Wreck, Yang's leadership has been pivotal in Lenovo's strategic direction.
Yang's approach to tech leadership differs from some other major executives. He doesn't tend to make wild predictions or overpromise. When Lenovo announced products at last year's CES, like the Legion Go S and the Think Book Plus Gen 6 Rollable, those products actually shipped. That might sound basic, but in an industry where vaporware announcements are common, it's worth appreciating.
Under Yang's leadership, Lenovo has positioned itself as an AI-forward company without getting sucked into the hype cycle that's consumed some competitors. They're integrating AI features into actual products that people use, rather than announcing conceptual AI applications that never materialize.
For the Tech World event, Yang will be focusing heavily on Lenovo's AI initiatives. The company has been quietly building out AI capabilities across their entire product line, from PCs to servers to mobile devices. This event appears to be where they'll make those efforts more visible and comprehensive.
Lenovo's also likely to showcase their broader ecosystem thinking. The company owns Motorola, for instance, so you can expect cross-product integration stories that show how Lenovo devices work together in ways individual company products don't.
Lenovo's technology is estimated to have a high impact on real-time analysis in F1 and broadcast infrastructure in the FIFA World Cup. Estimated data.
Sports Tech Partnerships: F1 and FIFA World Cup
One of the most interesting aspects of this year's Tech World event is Lenovo's emphasis on sports technology partnerships. The company has already announced tie-ins with Formula 1 racing and plans to leverage technology at the FIFA World Cup this summer. As highlighted by Las Vegas Review-Journal, these partnerships are significant for Lenovo's market positioning.
In Formula 1, Lenovo's technology is already integral to how teams operate. F1 teams use sophisticated computing systems for everything from real-time telemetry analysis to post-race data review. Lenovo's hardware and software capabilities play a significant role in this ecosystem. At Tech World, expect Yang to discuss how Lenovo technology has "revolutionized F1" according to their press materials.
What this likely means in practical terms: Lenovo will showcase specific examples of how their systems help F1 teams make split-second decisions during races. This could involve real-time data visualization tools, edge computing for trackside analysis, or AI-powered pattern recognition that identifies performance issues before they become critical.
The FIFA World Cup angle is equally significant. The 2026 FIFA World Cup takes place in the United States for the first time since 1994, spanning three countries (the US, Canada, and Mexico). This is a massive media event, and Lenovo has positioned itself as a key technology partner.
At a sporting event of this magnitude, technology providers like Lenovo might be involved in everything from broadcast infrastructure to performance analysis to fan experience systems. The specifics will likely be revealed at Tech World, but expect announcements about how Lenovo technology will enhance the tournament for players, broadcasters, and fans.
These sports partnerships are important because they demonstrate Lenovo's reach beyond traditional PC and laptop markets. The company is positioning itself as a broad technology infrastructure provider, not just a computer manufacturer. At a time when consumer markets are fragmented, having major sports and entertainment partnerships legitimizes the company's broader ambitions.
Hardware Expected: Successors and Continuations
Based on Lenovo's recent product launches and development cycles, we can make some educated predictions about what hardware will be announced or demonstrated at Tech World.
The Legion Go S and Beyond
Last year's CES featured the Legion Go S, Lenovo's handheld gaming device running Steam OS. This was significant because it was the first third-party Steam OS handheld to reach the market successfully. It competed with Valve's Steam Deck and quickly became a legitimate alternative in the portable gaming space.
For 2026, we might see an updated version or complementary products in the Legion gaming portfolio. Handheld gaming has exploded in popularity, and Lenovo has momentum in this category. An upgraded Legion Go S with better performance, possibly using newer processors, would be logical. Or they might introduce accessories or entirely new gaming products.
The Think Book Plus Gen 6 Rollable Evolution
The Think Book Plus Gen 6 Rollable was one of the most visually impressive products of last year. This laptop extends 2.7 inches taller with a motorized display that literally rolls out when you need more screen real estate. It sounds gimmicky, but people who've used it report that the additional screen space is genuinely useful for productivity tasks.
For 2026, we might see the second generation of this rollable technology. Early rollable laptop implementations always have refinements in generation two. You might see improvements to the motor mechanism, better display technology, more robust software integration, or even price reductions as the technology matures.
AI-Integrated Devices
This is where Lenovo will likely focus most announcements. Every major PC manufacturer is integrating AI features into their devices, but Lenovo's approach seems more systematic than some competitors. Rather than slapping AI onto existing products, they're apparently redesigning workflows to make AI a core part of how devices function.
Expect announcements about AI capabilities in:
- Think Pad and Idea Pad laptops
- Desktop systems and workstations
- Tablet and mobile devices (through Motorola)
- Servers and infrastructure products
These won't be flashy announcements like "we have an AI button." They'll be more nuanced, showing how AI assists with specific tasks that professionals and consumers actually perform daily.
By 2026, Lenovo is expected to focus primarily on hybrid AI solutions (50%), combining on-device (30%) and cloud (20%) AI capabilities. Estimated data.
The Motorola Question: New Razr Foldables?
Since Lenovo owns Motorola, expect some smartphone announcements or at minimum significant smartphone-related content during Tech World. According to Relix, Motorola's innovations have been a key focus in recent years.
Motorola's most successful recent product line has been the Razr foldable series. The classic Razr flip phone is iconic, and Motorola revived it as a modern foldable device. These phones have sold well and generated significant buzz, partly because the foldable form factor appeals to people's nostalgia while offering genuine functionality.
For 2026, Motorola might announce:
- An updated Razr model with improved durability or specs
- A new variant or color option
- Integration with Lenovo's broader AI initiatives
- Potential new foldable form factors beyond the traditional flip
Foldable phones are becoming more mainstream, with companies like Samsung and Apple exploring the technology. Motorola's Razr has positioned itself as the aspirational foldable for people who want the nostalgia factor. A new generation would be well-timed for early 2026.
What's particularly interesting about Motorola being part of Lenovo is the cross-ecosystem opportunity. You might see announcements about how Motorola phones integrate with Think Pad laptops or Legion gaming devices in new ways. This kind of vertical integration is something a standalone phone manufacturer can't offer.
The Entertainment Factor: Gwen Stefani Performance
After the formal presentation concludes, pop singer Gwen Stefani will take the stage for a performance. This is an interesting choice that signals something important about how Lenovo is approaching this event. According to Business Insider, the Sphere is an ideal venue for high-profile performances.
Major tech conferences occasionally feature entertainment, but it's usually positioned as an afterthought or brief interlude. Lenovo's decision to feature a major artist performing a full set suggests they're treating Tech World as more of a spectacle event than a pure product announcement.
This makes sense given the Sphere venue. The venue's capabilities are perfect for a high-production-value music performance. You're not just getting someone singing on a stage; you're getting a full audiovisual experience that takes advantage of the venue's unique technical capabilities.
For attendees (those who score tickets to the physical event), this means they're getting a full entertainment experience, not just a technical presentation. That's a significant differentiator from typical CES events. Tech conferences can be dry; adding entertainment makes the experience memorable in ways pure product announcements don't.
Gwen Stefani is a particularly smart choice because her career spans decades and appeals to multiple demographics. Whether you're a longtime fan from her No Doubt days, remember her solo pop hits from the 2000s, or know her from The Voice, there's a connection point. This inclusive appeal aligns with Lenovo's broader positioning as a company that serves diverse user needs across multiple product categories.
Estimated data suggests a balanced focus on AI-integrated laptops and enterprise AI solutions, with significant attention also on gaming devices and Motorola smartphones.
AI as the Central Theme
Make no mistake: AI is going to be the central theme tying everything together at Tech World.
Lenovo has been positioning itself as an "AI-ready" company, meaning they're building products and infrastructure specifically designed to take advantage of AI capabilities both locally (on-device) and in the cloud. This is a significant positioning, because it suggests Lenovo isn't just slapping AI features onto existing products. They're fundamentally rethinking how their devices and systems work.
On-Device AI
One of the big trends for 2026 is moving AI processing from cloud servers to individual devices. This offers benefits like privacy (your data doesn't leave your device), responsiveness (no network latency), and reliability (works offline).
Lenovo products like the Think Pad and Idea Pad lines might feature dedicated AI processors or optimized settings for running AI models locally. This would be a significant selling point for professional users who care about data security and privacy.
Cloud and Hybrid Integration
At the same time, Lenovo will likely showcase how their devices integrate with cloud-based AI services. The best approach often involves both on-device and cloud AI, depending on the task.
A specific use case: You might use on-device AI to transcribe audio locally (for privacy), then use cloud AI to help with advanced analysis or integration with other services.
Enterprise AI Solutions
Lenovo's server and infrastructure business is significant, and they'll likely announce or showcase enterprise AI solutions that help businesses implement AI at scale. This segment tends to get less media attention than consumer products, but it's often where major revenue comes from.
What We Know About Lenovo's Product Philosophy
One of the most reliable indicators of what Lenovo will announce is their track record with previous CES announcements.
At CES 2025, Lenovo announced the Legion Go S handheld gaming device and the Think Book Plus Gen 6 Rollable laptop. Here's the critical part: both products actually shipped and became available for purchase within months. This isn't always true in the tech industry, where many CES announcements are essentially vaporware that never becomes real.
This matters because it tells you that when Lenovo announces something at Tech World 2026, they're likely announcing things that will actually exist in the market relatively soon. They're not just showing off concepts or aspirational products that will never ship.
Lenovo's approach is also notably pragmatic. They don't oversell. The Legion Go S wasn't positioned as an iPad killer or a laptop replacement. It was positioned as what it is: a really good handheld gaming device that runs Steam OS. That honesty builds trust.
Similarly, the Think Book Plus Gen 6 Rollable was presented as a productivity tool for specific use cases, not as the future of all laptops. This measured approach suggests that whatever AI integrations or new products are announced at Tech World will be positioned based on genuine utility, not hyperbole.
CES Week Context: Why January Matters
To understand why Tech World matters for 2026, it helps to know the broader context of CES and why tech companies make massive announcements during this event.
The Scale of CES
CES (Consumer Electronics Show) is the single largest technology conference in the world. Over 100,000 attendees typically come to Las Vegas, including journalists, industry analysts, retailers, investors, and tech enthusiasts. When you announce something at CES, you're guaranteed maximum media coverage and attention. According to Engadget, CES is the premier event for tech announcements.
For companies like Lenovo that operate globally, CES is the event where they can simultaneously reach markets across North America, Europe, Asia, and beyond. A single announcement here gets press coverage in dozens of countries.
The Media Amplification Effect
Unlike smaller product launches, announcements made at CES get covered by major media outlets. Not just tech publications like The Verge or Tech Crunch, but mainstream news organizations. Business media covers CES extensively. This amplification is worth millions in advertising equivalent.
Lenovo's choice to make their event the opening salvo of CES week is strategic. They're setting the tone for what's going to happen over the following days. If their announcements are significant, every other company at CES has to respond or look less innovative.
Retail and Investor Timing
CES also matters because retail partners and investors are in Las Vegas. Product announcements at CES directly influence retail strategy and investment decisions. Retailers decide what to stock based partly on CES announcements. Investors decide allocation based on what major tech companies are focusing on.
For Lenovo, making major announcements here means they're not just telling consumers about new products. They're telling their entire ecosystem of partners, retailers, and investors what direction the company is heading.
How to Prepare for the Event
If you're genuinely interested in Tech World and want to get maximum value from watching, here are some specific preparation steps.
Research Lenovo's Current Product Lines
Spend time familiarizing yourself with Lenovo's existing products. Know what a Think Pad is versus an Idea Pad. Understand that Lenovo owns Motorola. Know that they make servers and infrastructure products, not just laptops. This context helps announcements make more sense.
Check Previous CES Announcements
Look at what Lenovo announced at CES 2025. See which products actually shipped and how they performed. This gives you insight into what types of products the company actually follows through on.
Set Up Your Viewing Environment
The Sphere venue is designed to be an impressive visual spectacle. If you're watching on a smaller screen, you'll miss some of that impact. Position yourself somewhere with a good quality monitor or TV. If you have the option to watch on a larger screen, take it.
Have the YouTube Stream Ready
Don't just show up at 8 PM ET expecting to find the stream. Find it ahead of time, bookmark it, and verify that you can access it. Nothing's worse than missing the opening of a livestream because you couldn't find the link.
Have a Note-Taking System
If you're watching because you're interested in actually using these products, have a way to capture notes during the event. Whether that's a simple text document or a structured note-taking app, being able to jot down specifications or interesting details while watching helps you remember them later.
Post-Event: Where to Find More Information
After Tech World concludes, information about announced products and initiatives will spread across multiple channels.
Official Lenovo Channels
Lenovo's official website will have press releases and product pages with detailed specifications. Their press release library is actually quite comprehensive. If you want official details, that's the primary source.
Tech Media Coverage
Within hours of the event ending, major tech publications will have coverage analyzing what was announced, what it means, and how it compares to competitor offerings. These pieces provide valuable context and expert analysis you won't get from the raw announcement.
YouTube Full Recordings
Lenovo will make the full event recording available on their YouTube channel. If you miss it live or want to rewatch specific segments, you'll be able to do that within a few hours.
Product Availability Information
Based on Lenovo's history, they'll likely provide information about when announced products will be available for preorder or purchase. This information is crucial if you're interested in actually buying something.
Market Context: Why This Matters for 2026
Understanding why Tech World matters requires zooming out and looking at the broader technology market in 2026.
The AI Transition
The technology industry is in the middle of transitioning to AI-native products and workflows. This transition is happening faster than expected. Companies that master this transition will gain significant competitive advantages. Those that don't will struggle.
Lenovo's position is interesting because they operate across multiple segments: consumer PCs, professional workstations, gaming devices, smartphones, servers, and infrastructure. They can deploy AI across all these categories, creating a comprehensive ecosystem. That's genuinely valuable.
PC Market Evolution
The PC market has been relatively stagnant for years. Sales grew, but innovation felt incremental. AI features might actually provide a real reason for people to upgrade their computers. If Lenovo's AI integrations are genuinely useful, it could drive upgrade cycles.
Mobile-Desktop Convergence
As AI becomes more important, the line between mobile devices and desktops blurs. A Motorola phone that integrates deeply with Lenovo laptops and tablets could offer unique value. This kind of cross-ecosystem integration is what vertically integrated companies can offer that specialists can't.
Enterprise Importance
For enterprise customers, 2026 is when AI transitions from "nice to have" to "critical for operations." Companies that can provide integrated AI solutions across hardware, software, and services will capture disproportionate market share. Lenovo's broad product portfolio positions them well for this transition.
Tech World's Sphere Venue: What It Means Technically
The choice of the Sphere as a venue is worth examining more closely because it reveals something about Lenovo's ambitions.
Display Technology Showcase
The Sphere's LED system is state-of-the-art. Using this venue to demonstrate technology products creates a certain credibility. It says: "We're confident enough in our technology to showcase it at the most advanced venue on the planet."
For product demonstrations, the Sphere's capabilities mean Lenovo can show things that simply wouldn't be possible at a traditional conference venue. Imagine product demonstrations on a massive, perfectly calibrated display that's literally a building. That's not just impressive; it changes how you perceive the products.
Audio Considerations
The Sphere's audio system is equally remarkable. When Yang speaks and products are announced, the acoustics will be perfect throughout the entire venue. There won't be dead zones or areas where sound is distorted. This matters more than people realize. Bad audio ruins technical presentations.
Spatial Design
With 17,000+ capacity, the Sphere is massive, but Lenovo will likely use only a portion of it, creating an intimate experience despite the large space. This creates a high-energy atmosphere that's somewhere between a major concert and an exclusive product launch.
FAQ
What time does the Lenovo Tech World event start?
The event starts at 8:00 PM ET (5:00 PM PT, 1:00 AM GMT on January 7) on Tuesday, January 6, 2026. This timing puts it at the very beginning of CES week, giving Lenovo the advantage of being the opening major announcement of the conference.
How can I watch the Lenovo Tech World event live?
You can watch the event live on Lenovo's official YouTube channel. The livestream will be available directly through YouTube, and Lenovo will likely post the link on their official website and social media channels as well. There's no special registration or payment required.
Will Lenovo announce new products at Tech World 2026?
Based on past years, yes. Lenovo has a track record of announcing new products at CES and Tech World events. While specific products haven't been officially confirmed, expect announcements in categories like AI-integrated laptops, potentially new gaming devices, possible Motorola smartphones, and enterprise AI solutions.
What will Yuanqing Yang focus on in his presentation?
Yang will focus heavily on AI integration across Lenovo's product portfolio. He's also expected to discuss Lenovo's partnerships with Formula 1 racing and the upcoming FIFA World Cup, positioning Lenovo as a leader in sports technology.
Who is Gwen Stefani and why is she performing?
Gwen Stefani is a Grammy-award-winning artist with a career spanning several decades. She's performing after the technical presentations conclude, providing entertainment that takes advantage of the Sphere venue's unique capabilities. The performance signals that Lenovo is positioning Tech World as more than just a product announcement event.
Is this event exclusive to people in Las Vegas?
No. While the physical event takes place at the Sphere in Las Vegas, the livestream will be available globally. Anyone with internet access can watch from anywhere in the world. The livestream will be free, though in-person attendance is likely limited to ticket holders.
What products from last year's CES actually became available?
Both the Legion Go S handheld gaming device and the Think Book Plus Gen 6 Rollable laptop from CES 2025 actually shipped and became available for purchase within months. These products weren't vaporware. This track record suggests that products announced at Tech World 2026 will similarly become available in the market.
Should I watch it live or is the replay good enough?
The replay is completely fine unless you specifically want to participate in live chat or discuss the announcements in real-time with other viewers. Lenovo posts complete event recordings on YouTube within hours, so you can watch at your own convenience without missing any information.
What makes the Sphere venue special for tech announcements?
The Sphere is the world's most advanced display venue, featuring over 1.2 million LED diodes and 167,000 speakers. It allows for unprecedented product demonstrations and presentations. Using this venue signals that Lenovo has significant announcements worth showcasing at a world-class facility.
Where can I find detailed information about announced products?
After the event, Lenovo's official website will have press releases and detailed product pages. Major tech publications will provide analysis and coverage. The full event recording will be available on YouTube, and Lenovo will likely provide specific availability and pricing information through their official channels.
Conclusion: What Tech World Means for Your Future
Lenovo's Tech World event at the Sphere isn't just another tech conference presentation. It's a calculated statement about where Lenovo believes technology is heading and how the company plans to lead in that direction.
By choosing the Sphere and positioning this event as the opening statement of CES week, Lenovo is saying: "We're serious about AI integration. We have products worth showcasing in the most advanced venue on the planet. And we're not afraid to compete directly with any other technology company."
For consumers and professionals, Tech World matters because it signals what will be available in the market within months. If Lenovo announces AI-integrated laptops, those will likely ship by mid-2026. If they announce new gaming devices or Motorola phones, expect availability in the following months. Unlike many tech companies, Lenovo has proven they back up their announcements with actual products.
For industry observers, Tech World matters because it indicates how a diversified, global technology company is positioning itself for the AI era. Lenovo's cross-platform approach, integrating AI across PCs, smartphones, tablets, servers, and infrastructure, offers a blueprint for how broad-based tech companies can compete against specialists.
The Gwen Stefani performance afterward? That's Lenovo saying that technology isn't just about specs and features anymore. It's about experience. The venue choice reinforces that message.
Whether you're watching because you're interested in specific products, curious about AI integration, or just want to understand where major tech manufacturers think the industry is heading, Tech World 2026 will provide answers. The event is happening at 8 PM ET on January 6, it's being livestreamed freely on YouTube, and based on Lenovo's track record, whatever they announce will actually matter.
Set your reminder. Clear your calendar. The future of personal computing and enterprise technology might just be revealed in that moment when the lights go down at the Sphere and Yuanqing Yang takes the stage.
Key Takeaways
- Lenovo's Tech World 2026 takes place January 6 at 8 PM ET and livestreams free on YouTube from the Sphere in Las Vegas
- CEO Yuanqing Yang will focus on AI integration across Lenovo's entire product portfolio, not just consumer devices
- Previous Lenovo CES announcements (Legion Go S, ThinkBook Rollable) actually shipped, indicating announced products will be real market offerings
- Sports technology partnerships with Formula 1 and FIFA World Cup position Lenovo as enterprise infrastructure provider beyond PC manufacturing
- The Sphere venue choice signals major announcements with 1.2 million LED diodes and state-of-the-art audio enabling unprecedented product demonstrations
